from NY to Israel Sultan Reveals
The Stories Behind the News

Obama and the Religion of Popular Culture

Posted: 16 Dec 2009 07:41 PM PST

It is a self-evident truth that religion may seem to be on the
decline, but is always present within a society and a culture in one form
or another. Secularization is not the decline of religion, but rather the
decline of spiritual religion in favor of cultural religion that is simply
background noise. Just as atheism, though it may lack a creator figure,
forms of a belief system in a particular worldview and an accompanying set
of values, so too religion is very much present in a secularized society.
It is simply not religion as we understand it anymore, it is popular
culture, and Obama is its key messianic figure.

With the decline of institutionalized religion, popular culture
has taken its place as a bearer of human mythologies and values that
explains the meaning of life and the nature of proper behavior to the
masses. Most traditional forms of religion understand this and view
themselves as openly or covertly at war for the hearts and minds of their
followers with popular culture. A war they are often losing as the movie
theater has become the new church and the television screen, the new at
home altar. And with that in mind, it is important to examine just what
the values and beliefs of popular culture are to better understand the
rise of Obama.

Fame - The most fundamental spiritual value
of the Religion of Popular Culture is fame. Fame serves as both the
"reward" for leading a life in tune with the values of popular culture,
and as the expression of its one and only real achievement. Behind all the
narratives of popular culture, is the keystone narrative of fame in which
a man or woman become famous, known and adored by millions, which in turn
justifies their existence.

Without any true afterlife, the Religion
of Popular Culture uses celebrity as eternity. The afterlife of popular
culture is the fame of the present, reflected in a collective memory of
idols such as Elvis or Marilyn Monroe that transcends death, maintaining
an incorruptible perfection of image for as long as their fame lasts... to
provide popular culture's facsimile of immorality.

The nature of
fame is not truly rooted in any value other than charisma and photogenics.
Which essentially is what qualifies Obama so well for the job. The subtext
of fame is that it all an illusion. The actors are reading lines from cue
cards. The singers are lip syncing. The politician is reading from a
teleprompter. The illusion is part of what makes fame insubstantial, and
therefore magical. People with real accomplishments are less likely to be
as enduringly famous, because there is less illusion and artifice to the
entire process.

Like most religious acts, fame requires someone who
inspires faith and a suspension of disbelief. Which is why criticizing
Obama as a sham never yielded that much traction with his followers who
are well aware subconsciously that he is a sham, an awareness that
paradoxically inspires them to greater faith in him. It is the unreal
figures who inspire faith from their devotees, more than the real ones.
Which is why Obama's thoroughly phony life story in which his major
accomplishment was to market himself had a great deal of resonance, while
McCain's real life story in which he survived against the odds had
none.

The key to understanding the theology of the Religion of
Popular Culture is that it offers "ordinary people" a chance to become
extraordinary by becoming famous, not through real accomplishment, but
through fame itself. Essentially anyone can become a "golden god". "Yes we
can." "We are the ones we have been waiting for." Phrases like this are
the collective chant of empty people waiting to be filled by participating
in the spectacle of fame. By contrast real accomplishment and hard work by
McCain and Palin met with the reflexive hostility of people who do not
want to be challenged or expected to accomplish something... but who want
to believe that they can become famous for just being
themselves.

That is the Religion of Popular Culture's Messiah in a
nutshell. That is Barack Obama. The big O. The big zero. The man who is
reducible to his logos and iconography. Who has no reality beyond the myth
he has built around himself.

Morals - The Religion of
Popular Culture does not have its own moral code, only moral attitudes. A
moral code requires hard and fast moral values, which are the exact
opposite of popular culture, which depends on trends to define
itself.

The Religion of Popular Culture is outwardly liberal, because
like liberalism it is both perpetually against the status quo, and yet it
is the status quo. Its narrative is rooted in the underdog, and yet it is
in the hands of the uberdogs. It has enough understanding of the
fundamental American myth to exploit it, without ever actually living by
it. Because while the fundamental American myth depends on a temporary
hero who steps out of the shadows long enough to do the right thing before
receding into obscurity, the Religion of Popular Culture depends on men
and women who are not interested in doing the right thing, but in being
famous. This contradiction between the American myth that was put on
screen and the celebrity culture created around its production has been
bridged by Reality Television, which bypasses the American myth entirely,
to treat celebrity culture itself as a new American myth, one in which
obscure people become famous for no particular reason and then remain
famous.

The Religion of Popular Culture does not have morals, only
attitudes, because attitudes can change easily in reaction to new trends.
And since the Religion of Popular Culture is always perpetually chasing
the trend, and yet just behind the trend, it can easily adapt those
attitudes to accommodate the latest trend. Where moral codes are absolute,
moral attitudes are emotional and situational. They make it possible to be
completely hypocritical in a morally absolute sense, while at the same
time being completely self-righteous. Double standards and a lack of
intellectual integrity have no meaning, because moral attitudes are
presentational and situational, rather than adhering to any overriding
moral code.

To argue with someone whose morality is derived from
the Religion of Popular Culture is a futile task, because he or she has
grown up with a sense of right and wrong that is presentational, that
depends on the way it is put forward and on who puts it forward, not on
any actual value system. In a presentational system it is possible to feel
more sympathy for a murderer than his victim, if the murderer's case is
presented more sympathetically. In this small screen conscience, empathy
is a far more powerful determinant, than morality. To empathize is to
partake of the criminal's worldview and in turn to shut yourself off to
the victim's, or at best to argue that both sides have their points. Which
is why liberalism has ably exploited the Religion of Popular Culture to
push preemptive empathy for criminals and terrorists in order to trigger
exactly this effect.

Obama's own shifting values, his inability to
take a hard and fast stand, perfectly reflect this moral void in his
followers. Like them, Obama has no morals, only attitudes, which are
subject to constant revision based on his own interests. For Obama, as for
the Religion of Popular Culture, the objective does not exist-- only the
subjective. Experience and feeling always trump truth and hard facts. And
factual or philosophical consistency is never an issue, only emotional
consistency.

So Obama can oppose the War, send more troops to fight
the War and then pull them out before the War is over-- without ever being
subjectively inconsistent, because after all "He is Just Doing his Best".
The Religion of Popular Culture does not reward intelligent decision
making, rather it disdains it and cultivates bad decision making skills.
Obama's decision making fits perfectly within a framework that rewards
brashness and self-righteous speeches, over considered actions and goals.

Values - The Religion of Popular Culture values
open-mindedness above all else, as it is the trait that is best suited to
the constant pursuit of the latest trends. In order to be perpetually open
to the latest trends, you must be open minded. In order to have the best
chance of latching on to a relevant trend, you must also be
"diverse".

The value system of the Religion of Popular Culture is
just that shallow. It values openness, only to extent that this openness
leans in the direction of the current trends, rather than against them.
Like filter feeders, the devotees of the Religion of Popular Culture skim
the water, sucking up whatever is going out with the tide. This is why the
combination of self-proclaimed open-mindedness with childish intolerance
is quite so pervasive. The flip side of being trendy, is to damn that
which goes against the trend. This makes for a selective open-mindedness,
in which the open-mindedness itself is a matter of projecting a positive
self-image within a constantly changing culture.

Like
virtually every liberal politician, Obama speaks incessantly about
listening to people, yet makes it clear that he only hears what he wants
to hear. When listening tours have become a commonplace gimmick for
politicians looking to gather the facade of public support for their own
political agenda, Obama cultivates his reputation for open-mindedness with
fake town halls and closed door summits.

In an age where politics is dollar driven, the perception of
appearing to listen to the public mimics democracy as a stage show farce,
without actually partaking of it. Just as diversity has become shorthand
for representation, another fallacious value of the Religion of Popular
Culture that Obama has ably exploited, appearing at a Town Hall meeting
has come to seem the equivalent of actually doing what the voters want you
to do.

Obama is open-minded in the sense of constantly watching the
trends, just not in the sense of listening to people he disagrees
with.

With these three elements we have summed up the essentials of
the Religion of Popular Culture and how it impacts on American democracy
and the rise of Obama, a man who fits perfectly within its narrative...
going from obscurity to global fame based on nothing more than charisma
and marketing, with a fluid sense of morals and value system that is
capable of adapting, without believing, that is limited to the
subjectivity of his most youthful supporters, and that insists on being
everything to everyone because that is the avatar of the Religion of
Popular Culture. The messiah of fame, the cardinal of reality television
and the prince of the empty image-- Obama is the perfect product to be
embraced by a secularized culture and a fluid fit for a value system and a
moral code that are emotionally coded on the big and small screens. He is
essentially the perfect bait for the followers of the Religion of Popular
Culture and he has entrapped them all too well within his net.